Lauren Kronthal

Lauren Kronthal

Senior Vice President of Marketing & Communications
 

Lauren Kronthal joined Pivot Health Solutions in November 2018. She develops, leads and advances marketing strategy and programs — serves as an advisor, influencer and enabler for enhanced marketing initiatives — and ensures that an integrated and well-coordinated system-wide strategic marketing program leverages opportunities for all business entities and consumer channels. In addition to critical alignment and collaboration with expanding sales initiatives, Lauren leverages her skills as a highly collaborative professional with solid experience building programs with brand, revenue and reputational impact.

Lauren’s 20+ years of experience includes strategy, marketing and leadership positions as CMO for Evergreen Health and ConnectYourCare. Prior, Lauren led a number of strategic initiatives in IBM’s Global Business Services business where she developed an exceptional track record of creating new business offers and conceptualized and implemented integrated marketing programs incorporating digital and mobile campaigns – all that consistently exceeded planned objectives.

Lauren has a BA from George Washington University and an MBA from Johns Hopkins University.